Because Brands Matter | Glenmorangie
15459
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Glenmorangie

About This Project

This campaign took Scotland’s favourite malt from No 2 in the UK to No 1 in just a few months. This was all the more impressive because our little TV commercials cost a fifth of the big fancy production that Glenfiddich ran with and used a quarter of the airtime. Why spend the opposition, when you can out think them?